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|  E-Mail to a Friend  |  Print  Positive Reviews (Click on each release for review details) Total Broad National Press Local News- Papers Alter– native/ Indie High- Brow Press Movie Industry NY/LA Chicago Toronto Key Cities Total B.O. Twelve Thirty    58.7% 62.5% 57.1% 42.0% 80.5% 63.7% 60.9% 42.7% na Averages: 51.7% 54.3% 51.9% 47.1% 45.9% 49.0% 49.7% 53.8% Twelve Thirty Review Mixture: 18.0pp Average Difference Between Reviews (Norm is 18.4pp; <18.4pp = More Consistent; >18.4pp = More Mixed) (12 reviews) Roll over dots for each review Broad National   Alternative/Indie   Highbrow Press   Key Cities NY, LA, Chicago, & Toronto Movie Industry   Outstanding Very Good Good Moderate Weak Poor Reviews Outstanding Very Good Good Moderate Weak Poor Reviews Big Publications > Bigger Publications > Biggest Publications Coverage, Volume & Length (Click on each release for review details) Total Broad National Press Local News- Papers Alter– native/ Indie High- Brow Press Movie Industry NY/LA Chicago Toronto Key Cities Twelve Thirty    Coverage: Volume: Length: 16.2% 4,852 404 4.8% 572 572 48.5% 3,713 413 29.9% 433 216 34.3% 990 495 50.0% 1,696 565 60.3% 2,453 350 36.1% 1,693 423 Averages: 67.9% 20,194 517 65.9% 3,293 468 80.7% 10,360 518 82.0% 3,545 448 58.6% 2,460 626 85.2% 3,381 674 84.6% 5,870 497 78.2% 2,799 533 Twelve Thirty Review Timing: 1,023.6 Hours After Release (Norm is 1.2H Before) (12 reviews, click on bars for reviews) M O R E    P O S I T I V E    R E V I E W S E A R L I E R L A T E R M O R E    N E G A T I V E    R E V I E W S

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