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FLIPPED Movie Reviews
Story: Romantic comedy about a boy and girl in junior high school, neighbors since second grade, whose tentative relationship may or may not yield first love. Cast: Madeline Carroll, Rebecca De Mornay, Anthony Edwards, John Mahoney Director: Rob Reiner Opened: August 6, 2010 On DVD: November 23, 2010 From: Warner Bros. Rating: PG Length: 1 hr. 30 min.
Out On DVD
NOVEMBER 23, 2010
Flipped, Fair Reviews, Mixed National
Updated: Sun, Apr 29 2012, 07:54pm
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Flipped played in national release to fair reviews. Reviews were mixed. • Roger Ebert wrote in the Chicago Sun-Times, "...what makes 'Flipped' such a warm entertainment is how it re-creates a life we wish we'd had when we were 14." • Peter Keough wrote in the Boston Phoenix, "Like watching the summer's worst movie — twice." • And Claudia Puig called the film in USA Today, "...pleasantly nostalgic and well-intentioned..."  More Reviews Below...

Flipped
Positive Reviews
(30 Reviews,  reviews below)
 Compare This Movie... 
TotalBroad
National
Press
Local
News-
papers
Alter–
native/
Indie
High-
Brow
Press
Movie
Industry
NY/LA
Chicago
Toronto
Key
Cities
Total
B.O.
48.6% 56.0% 59.2% 34.6% 31.5% 43.6% 58.6% 58.9% $1.8M
Averages: 51.8% 54.1% 52.3% 46.9% 45.8% 48.7% 49.9% 54.7%
Reviews & Quotes (30)

BROAD NATIONAL PRESS (5 Reviews)
Jake Coyle, Associated Press: MODERATE (cg)
"...a return to form for Rob Reiner... There's charm here and some honest observations of adolescence. But there's also a willful, cloying datedness to the movie..." (Read the full review...)
645 words, 08/26/10

Adam Markovitz, Entertainment Weekly: FAIR (cg)
"...a clumsy mash... Reiner vacuum-seals it all in a patronizingly wholesome package, like an extended episode of 'The Wonder Years' with all the wonder sucked out." (Read the full review...)
84 words, 08/06/10

Claudia Puig, USA Today: GOOD (NOT GREAT) (cg)
"Though it's not worth doing cartwheels over, 'Flipped' is a pleasantly nostalgic and well-intentioned family movie featuring strong performances by its young actors." (Read the full review...)
494 words, 08/27/10

Roger Ebert, RogerEbert.com: OUTSTANDING (cg)
"...what makes 'Flipped' such a warm entertainment is how it re-creates a life we wish we'd had when we were 14." (Read the full review...)
720 words, 08/26/10

James Berardinelli, Reel Views: OUTSTANDING (cg)
"Rob Reiner's best film in 18 years... includes echoes of two of his most accomplished efforts, 'The Sure Thing' and 'Stand By Me.' It also may be 2010's best romantic comedy." (Read the full review...)
1,029 words, 09/12/10
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NEW YORK/LOS ANGELES/CHICAGO/TORONTO (10 Reviews)
Stephen Holden, New York Times: FAIR
"...strains to view the world through the eyes of children without a filter of grown-up cynicism. It is plodding and awkwardly paced." (Read the full review...)
713 words, 08/27/10

Elizabeth Weitzman, New York Daily News: WEAK (cg)
"There's nothing to flip over in Rob Reiner's bland coming-of-age tale.... there's barely half a film here, stretched and pulled so thin you can nearly see through it." (Read the full review...)
343 words, 08/27/10

Betsy Sharkey, Los Angeles Times: EXCELLENT
"...the kind of small, special movie that wraps you up in so much warmth, humor and humanity that it will leave you wishing that stories like this weren't so rare." (Read the full review...)
896 words, 08/06/10

Lou Lumenick, New York Post: GOOD (NOT GREAT) (cg)
"...a low-key, early teen romance... interesting enough that you wish it were better.... has enough worthwhile moments to make it worth checking out on DVD." (Read the full review...)
482 words, 08/27/10

Michael Phillips, Chicago Tribune: MODERATE (cg)
"...a good try, as opposed to a good film.... picture lands somewhere between synthetic nostalgia and the texture of real life." (Read the full review...)
554 words, 08/27/10

Roger Ebert, Chicago Sun-Times: OUTSTANDING (cg)
"...what makes 'Flipped' such a warm entertainment is how it re-creates a life we wish we'd had when we were 14." (Read the full review...)
720 words, 08/26/10

Ernest Hardy, Village Voice/LA Weekly: FAIR
"You'll be forgiven for groaning through the first 20 minutes... kicks off in a key of aggressively picturesque whiteness -- I mean, wholesomeness." (Read the full review...)
234 words, 08/25/10

Peter Howell, Toronto Star: GOOD (NOT GREAT) (cg)
"They don't make many movies like 'Flipped' anymore, and that's because when they do, they're usually presented as TV sitcoms." (Read the full review...)
593 words, 08/27/10

Norman Wilner, Toronto Now: WEAK (cg)
"Reiner's creative atrophy is most evident in the movie's unsteady tone, which swings clumsily from bittersweet nostalgia to feel-good pap..." (Read the full review...)
205 words, 08/26/10
KEY CITIES (8 Reviews)
Michael O'Sullivan, Washington Post: WEAK (cg)
"Your reaction, to some degree, depends on your tolerance for cute child actors.... At times, the movie feels like a commercial for Wonder Bread, stretched to feature length." (Read the full review...)
568 words, 09/10/10

Carrie Rickey, Philadelphia Inquirer: VERY GOOD (cg)
"...a warmhearted teenage he said/she said... Reiner, who made the similarly themed 'The Sure Thing' about opposites who repel and attract, is a most sympathetic director of actors." (Read the full review...)
595 words, 09/10/10

Amy Biancolli, Houston Chronicle/San Francisco Chronicle: MODERATE (cg)
"...succeeds when it backs off the gluey nostalgia and focuses instead on the subtler pitfalls of adolescence... The film hits the skids when it goes straight for the corny or the cute..." (Read the full review...)
547 words, 09/10/10

Roger Moore, Orlando Sentinel: VERY GOOD (cg)
"...it's that marvelous uncertainty, doubt and potential for dashed hopes that give 'Flipped' its novelty... a minor gem." (Read the full review...)
532 words, 09/10/10

Ty Burr, Boston Globe: GOOD (NOT GREAT) (cg)
"...has a warm heart neatly packaged." (Read the full review...)
672 words, 08/27/10

Mike Russell, Portland Oregonian: VERY GOOD (cg)
"...pretty low-key stuff that occasionally flirts with rose-colored schmaltz..." (Read the full review...)
281 words, 09/10/10

Joe Williams, St. Louis Post-Dispatch: GOOD (NOT GREAT) (cg)
"...as phony as a poodle-skirted waitress at a mall diner, yet it's as sweet as a malt. A vanilla one." (Read the full review...)
308 words, 09/10/10
ALTERNATIVE/INDIE PRESS (8 Reviews)
Ernest Hardy, Village Voice/LA Weekly: FAIR
"You'll be forgiven for groaning through the first 20 minutes... kicks off in a key of aggressively picturesque whiteness -- I mean, wholesomeness." (Read the full review...)
234 words, 08/25/10

Peter Keough, Boston Phoenix: POOR (cg)
"Like watching the summer's worst movie -- twice." (Read the full review...)
155 words, 08/26/10

Nathan Rabin, AV Club: POOR (cg)
"...hilariously overwrought... slathers on multiple coats of sentimentality, just in case a solitary moment of restraint or understatement somehow slipped through." (Read the full review...)
381 words, 08/26/10

John Gholson, Cinematical: WEAK
"There's an echo of a story worth telling in here, and perhaps it's in the book on which the film is based, but, as a movie, 'Flipped' vaporizes into nothing..." (Read the full review...)
691 words, 08/12/10

Nick Schager, Slant: WEAK (cg)
"A treacly tweener saga of first love that drowns in nostalgia... it's all just softly lit sitcom moralizing about serious issues..." (Read the full review...)
393 words, 08/25/10

Norman Wilner, Toronto Now: WEAK (cg)
"Reiner's creative atrophy is most evident in the movie's unsteady tone, which swings clumsily from bittersweet nostalgia to feel-good pap..." (Read the full review...)
205 words, 08/26/10

MaryAnn Johanson, Flick Filosopher: OUTSTANDING (cg)
"...a charming little coming-of-age teen romance.... a totally enthralling look at the most subtle, most prosaic of life experiences... I can't recommend 'Flipped' highly enough." (Read the full review...)
818 words, 09/07/10
HIGHBROW PRESS (3 Reviews)
Joe Morgenstern, Wall Street Journal: POOR
"...painfully clumsy... how much can a moviegoer care about a science project, or the dark side of a 'Leave It to Beaver' family that doesn't have a bright side worth a second glance?" (Read the full review...)
215 words, 08/06/10

Stephen Holden, New York Times: FAIR
"...strains to view the world through the eyes of children without a filter of grown-up cynicism. It is plodding and awkwardly paced." (Read the full review...)
713 words, 08/27/10

Betsy Sharkey, Los Angeles Times: EXCELLENT
"...the kind of small, special movie that wraps you up in so much warmth, humor and humanity that it will leave you wishing that stories like this weren't so rare." (Read the full review...)
896 words, 08/06/10
MOVIE INDUSTRY (5 Reviews)
Andrew Barker, Daily Variety: MODERATE
"...a well-intentioned family pic about first love that's overly concerned with period details and life lessons, rather than the genuinely sweet characters at its center." (Read the full review...)
757 words, 08/01/10

Kirk Honeycutt, Hollywood Reporter: FAIR
"A mostly misfired attempt by Rob Reiner to return to 'Stand By Me' glory.... too many clearly fictional characters and contrived situations bog down his story." (Read the full review...)
855 words, 08/01/10

Betsy Sharkey, Los Angeles Times: EXCELLENT
"...the kind of small, special movie that wraps you up in so much warmth, humor and humanity that it will leave you wishing that stories like this weren't so rare." (Read the full review...)
896 words, 08/06/10

Stephen Holden, New York Times: FAIR
"...strains to view the world through the eyes of children without a filter of grown-up cynicism. It is plodding and awkwardly paced." (Read the full review...)
713 words, 08/27/10

Joe Morgenstern, Wall Street Journal: POOR
"...painfully clumsy... how much can a moviegoer care about a science project, or the dark side of a 'Leave It to Beaver' family that doesn't have a bright side worth a second glance?" (Read the full review...)
215 words, 08/06/10
(cg) = based on the critic's grade

Review Mixture
25.8 Percentage Points Average Difference Between Reviews
(Norm is 18.4pp; <18.4pp = More Consistent; >18.4pp = More Mixed)

Flipped's reviews are separated by an average 25.8 percentage points. The norm for this measure is 18.4 percentage points. Less than 18.4 indicates more consistent reviews; greater than 18.4 indicates more mixed reviews. In the chart below, each dot represents a review, with the dots at the top more positive than the dots at the bottom. From left to right, the dots represent reviews in big, bigger and biggest publications. Roll over each dot for more detail.

Flipped
(30 reviews)
Roll over dots for each review
Broad National   Alternative/Indie   Highbrow Press   Key Cities
NY, LA, Chicago, & Toronto Movie Industry  
Outstanding
Very Good
Good
Moderate
Weak
Poor
Reviews
Outstanding
Very Good
Good
Moderate
Weak
Poor
Reviews
Big
Publications
>Bigger
Publications
>Biggest
Publications
Coverage, Volume & Length

Coverage: Flipped's reviews cover 42.7% of potential readers (average is 68.2%). Volume: The film's reviews total 15,392 words in volume (average is 19,979 words). Length: The film's reviews average 513 words in length (the norm is 512 words).

Flipped
Coverage, Volume & Length
(30 Reviews,  reviews below)
TotalBroad
National
Press
Local
News-
papers
Alter–
native/
Indie
High-
Brow
Press
Movie
Industry
NY/LA
Chicago
Toronto
Key
Cities
Total
B.O.
Coverage:
Volume:
Length:
42.7%
15,392
513
31.8%
2,972
594
69.5%
8,208
547
80.7%
3,105
388
52.2%
1,824
608
83.3%
3,436
687
80.4%
4,968
497
57.0%
3,907
488
$1.8M
Averages: 68.2%
19,979
512
66.7%
3,178
451
80.2%
10,677
521
80.8%
3,310
430
58.7%
2,374
630
85.2%
3,407
685
83.7%
5,861
500
73.0%
2,885
539
Opening Day Reviews
Reviews Broke 16 Days After Release (Norm is 0.2 Release)

Flipped's reviews on average broke 16 days after opening. Norm for this measure is 0.2 hours after. The chart below shows reviews on opening day and the days before and after opening; the left side is earlier and the right side is later. The red bars extending above the horizontal mid-line represent more positive reviews, and the red bars extending below represent more negative reviews. The white space/red bar in the middle is Flipped's opening day. Click on any bar for a list of the reviews for that day.

Flipped
(30 reviews, click on bars for reviews)
M O R E    P O S I T I V E    R E V I E W S
E
A
R
L
I
E
R
L
A
T
E
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M O R E    N E G A T I V E    R E V I E W S
Movie Review Intelligence Mobile Web App 1.0
Updated: Sun, Apr 29 2012, 07:54pm
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