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LOVELY MOLLY Movie Reviews
Horror thriller about a young bride who returns to her family's long-abandoned home, where she is terrorized by a malevolent force. Cast: Gretchen Lodge, Johnny Lewis, Alexandra Holden, Field Blauvelt Director: Eduardo Sanchez Release Date: May 18, 2012 DVD Release: August 21, 2012 From: Image Entertainment Rating: R Length: 1 hr 39 min
Out On DVD
AUGUST 21, 2012

Lovely Molly, Mixed Reviews Limited

Updated: Wed, Aug 1 2012, 03:24pm
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Lovely Molly

Lovely Molly played in limited release to mixed reviews. • Farran Smith Nehme wrote in the New York Post, "...there's nothing like a haunted house. And 'Lovely Molly' has a humdinger — a genuine Colonial that is the unlikely home of the young title character..." • And Ed Gonzalez wrote for Slant, "...tackily leans on the horror of child abuse to goose audiences."   More Reviews Below...

Lovely Molly
Positive Reviews
(14 Reviews, reviews below)
 Compare This Movie... 
TotalBroad
National
Press
Local
News-
papers
Alter–
native/
Indie
High-
Brow
Press
Movie
Industry
NY/LA
Chicago
Toronto
Key
Cities
Total
B.O.
53.0% nr 54.3% 38.6% 53.7% 52.3% 47.1% 43.6% $18K
Averages: 51.7% 54.3% 51.9% 47.1% 45.9% 49.0% 49.7% 54.4%
* 53.0% positive reviews out of 100%

Reviews & Quotes (14)


BROAD NATIONAL PRESS (0 Reviews)

 Lovely Molly has not been reviewed by Broad National Press
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NEW YORK/LOS ANGELES/CHICAGO/TORONTO (8 Reviews)

Jeannette Catsoulis, New York Times: GOOD
"Generating suspense without blowing the special-effects budget, Mr. Sanchez paints an intimate portrait of a tormented personality." (See all of Jeannette Catsoulis's reviews...) (Read the full review...)
254 words, 05/18/12

Mark Olsen, Los Angeles Times: POOR
"Common sense and basic logic are left at the door; there's a brief creature effect that is laughably, outlandishly awful." (See all of Mark Olsen's reviews...) (Read the full review...)
179 words, 05/18/12

Farran Smith Nehme, New York Post: VERY GOOD (cg)
"...there's nothing like a haunted house. And 'Lovely Molly' has a humdinger -- a genuine Colonial that is the unlikely home of the young title character." (See all of Farran Smith Nehme's reviews...) (Read the full review...)
222 words, 05/18/12

Bruce DeMara, Toronto Star: VERY GOOD (cg)
"Sanchez ratchets up the tension incrementally -- things heard and not quite seen -- creating a mood of unease that graduates in stages into full-blown horror." (See all of Bruce DeMara's reviews...) (Read the full review...)
415 words, 06/01/12

Nick Pinkerton, Village Voice/LA Weekly: POOR
"...can't sustain interest in the endless unraveling of Molly's psyche... has all the interest of watching an inexplicably untreated wound fester." (See all of Nick Pinkerton's reviews...) (Read the full review...)
196 words, 05/16/12

Adam Litovitz, Toronto Globe & Mail: MODERATE (cg)
"...lack of razzle-dazzle dialogue gives the plot a simple momentum, but it's often way too expository and frustratingly unambiguous." (See all of Adam Litovitz's reviews...) (Read the full review...)
496 words, 06/01/12

Norman Wilner, Toronto Now: WEAK (cg)
"...the story is nearly identical to the first 'Paranormal Activity'.... as great as Gretchen Lodge is in the title role, in the end she's as much a victim of the script's clichés..." (See all of Norman Wilner's reviews...) (Read the full review...)
188 words, 05/31/12

KEY CITIES (2 Reviews)

ALTERNATIVE/INDIE PRESS (5 Reviews)

Nick Pinkerton, Village Voice/LA Weekly: POOR
"...can't sustain interest in the endless unraveling of Molly's psyche... has all the interest of watching an inexplicably untreated wound fester." (See all of Nick Pinkerton's reviews...) (Read the full review...)
196 words, 05/16/12

Alison Willmore, AV Club: VERY GOOD (cg)
"...a portrait of either spiraling madness or a haunting... it keeps the jump scares to a minimum and allows its formidable lead performance to be its best special effect." (See all of Alison Willmore's reviews...) (Read the full review...)
406 words, 05/17/12

Ed Gonzalez, Slant: POOR (cg)
"...the story merely adheres to contrived, predictable views of how the abused process and cope with grief... tackily leans on the horror of child abuse to goose audiences." (See all of Ed Gonzalez's reviews...) (Read the full review...)
485 words, 05/13/12

Norman Wilner, Toronto Now: WEAK (cg)
"...the story is nearly identical to the first 'Paranormal Activity'.... as great as Gretchen Lodge is in the title role, in the end she's as much a victim of the script's clichés..."
(See all of Norman Wilner's reviews...) (Read the full review...)
188 words, 05/31/12

HIGHBROW PRESS (2 Reviews)

Jeannette Catsoulis, New York Times: GOOD
"Generating suspense without blowing the special-effects budget, Mr. Sanchez paints an intimate portrait of a tormented personality." (See all of Jeannette Catsoulis's reviews...) (Read the full review...)
254 words, 05/18/12

Mark Olsen, Los Angeles Times: POOR
"Common sense and basic logic are left at the door; there's a brief creature effect that is laughably, outlandishly awful." (See all of Mark Olsen's reviews...) (Read the full review...)
179 words, 05/18/12

MOVIE INDUSTRY (4 Reviews)

Justin Chang, Daily Variety: MODERATE
"...before it tips over into banshee-wailing, screwdriver-wielding unpleasantness, this experimental exercise generates some legitimate shivers..." (See all of Justin Chang's reviews...) (Read the full review...)
629 words, 09/17/11

David Rooney, Hollywood Reporter: GOOD
"...unsettling... the most mesmerizing element here is Gretchen Lodge, who makes Molly's retreat into solitude and unreachable madness both affecting and demonic." (See all of David Rooney's reviews...) (Read the full review...)
794 words, 09/16/11

Mark Olsen, Los Angeles Times: POOR
"Common sense and basic logic are left at the door; there's a brief creature effect that is laughably, outlandishly awful."
(See all of Mark Olsen's reviews...) (Read the full review...)
179 words, 05/18/12

Jeannette Catsoulis, New York Times: GOOD
"Generating suspense without blowing the special-effects budget, Mr. Sanchez paints an intimate portrait of a tormented personality." (See all of Jeannette Catsoulis's reviews...) (Read the full review...)
254 words, 05/18/12
(cg) = based on the critic's grade

Review Mixture
23.3 Percentage Points Average Difference Between Reviews
(Norm is 18.4pp; <18.4pp = More Consistent; >18.4pp = More Mixed)
Lovely Molly

Lovely Molly's reviews are separated by an average 23.3 percentage points. The norm for this measure is 18.4 percentage points. Less than 18.4 indicates more consistent reviews; greater than 18.4 indicates more mixed reviews. In the chart below, each dot represents a review, with the dots at the top more positive than the dots at the bottom. From left to right, the dots represent reviews in big, bigger and biggest publications. Roll over each dot for more detail.

Lovely Molly
(14 reviews)
Roll over dots for each review
Broad National   Alternative/Indie   Highbrow Press   Key Cities
NY, LA, Chicago, & Toronto Movie Industry  
Outstanding
Very Good
Good
Moderate
Weak
Poor
Reviews
Outstanding
Very Good
Good
Moderate
Weak
Poor
Reviews
Big
Publications
>Bigger
Publications
>Biggest
Publications
Coverage, Volume & Length
Lovely Molly

Coverage: Lovely Molly's reviews cover 12.9% of potential readers (average is 67.9%). Volume: The film's reviews total 5,290 words in volume (average is 20,194 words). Length: The film's reviews average 378 words in length (the norm is 517 words).

Lovely Molly
Coverage, Volume & Length
(14 Reviews, reviews below)
TotalBroad
National
Press
Local
News-
papers
Alter–
native/
Indie
High-
Brow
Press
Movie
Industry
NY/LA
Chicago
Toronto
Key
Cities
Total
B.O.
Coverage:
Volume:
Length:
12.9%
5,290
378
0.0%
0
0
37.5%
2,394
342
46.9%
1,473
295
29.0%
433
217
66.7%
1,856
464
57.3%
2,148
269
14.2%
828
414
$18K
Averages: 67.9%
20,194
517
65.9%
3,293
468
80.7%
10,360
518
82.0%
3,545
448
58.6%
2,460
626
85.2%
3,381
674
84.6%
5,870
497
73.2%
2,799
533
Opening Day Reviews
Reviews Broke 14 Days Before Release (Norm is 1.2 Release)
Lovely Molly

Lovely Molly's reviews on average broke 14 days before opening. Norm for this measure is 1.2 hours before. The chart below shows reviews on opening day and the days before and after opening; the left side is earlier and the right side is later. The red bars extending above the horizontal mid-line represent more positive reviews, and the red bars extending below represent more negative reviews. The white space/red bar in the middle is Lovely Molly's opening day. Click on any bar for a list of the reviews for that day.

Lovely Molly
(14 reviews, click on bars for reviews)
M O R E    P O S I T I V E    R E V I E W S
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M O R E    N E G A T I V E    R E V I E W S
Movie Review Intelligence Mobile Web App 1.2
Updated: Wed, Aug 1 2012, 03:24pm
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